Email Marketing Lessons from PointsBet’s AU$500,800 Compliance Mistake
PointsBet was fined AU$500,800 for email compliance failures. Learn key lessons to avoid costly fines and protect your brand reputation.
Insights and Analysis for the Data-Driven Enterprise
PointsBet was fined AU$500,800 for email compliance failures. Learn key lessons to avoid costly fines and protect your brand reputation.
Learn how email authentication methods like SPF, DKIM, and DMARC protect your brand from spoofing and phishing. Improve deliverability and trust with...
Is your data supply chain helping or hurting your business? Learn how to improve quality, reduce complexity, and drive smarter decisions with data.
Unlock AI success with high-quality data. Learn why data integration matters and how to build reliable pipelines for smarter, accurate AI outcomes.
Discover how KYC solutions help APAC neobanks prevent fraud, ensure compliance, and drive growth. Learn key challenges and how automation improves...
Master Australian address formats for accurate deliveries and seamless e-commerce shipping. Avoid costly errors and boost customer satisfaction with...
Learn what a data quality framework is, why it matters, and how to implement it for better decisions and business success.
Ensure safe gaming with KYC. Learn how identity verification protects platforms from fraud, underage access, and builds player trust.
Learn how to tackle data quality challenges before, during, and after system upgrades to ensure smooth transitions and maintain data integrity.
Stay safe this holiday season with tips to avoid online shopping scams in 2024. Learn how identity verification helps prevent fraud.
Discover how strong identity verification can secure your business in Australia’s booming economy. Learn more and book a free demo with Melissa today!
Unlock the power of AI with reliable data. Learn how data quality impacts AI success and explore essential steps to prepare your data for AI-driven...
Learn how digital identity checks are crucial for compliance and reducing risks in the booming online gaming industry.
Phone number verification ensures accurate and reachable contacts, prevents fraud, and enhances customer onboarding, compliance, and marketing ROI.
Master KYC compliance in Australia to safeguard against fraud. Learn how stringent checks, tech solutions, and regulatory compliance protect your...
Discover how Australian organizations tackle data challenges & protect against breaches. Practical solutions for efficient data management.
Elevate your charity's effectiveness with clean, reliable data. Avoid common pitfalls for impactful fundraising and engagement. Learn more now
Discover how modern KYC harmonizes compliance, customer experience, and security for efficient onboarding in Australia's superannuation sector.
Enhance global customer experience with smart address verification. Build or buy? Choose wisely for efficiency, security, and growth
Explore 6 crucial ways KYC shields online casinos & players from cyber threats. Elevate security, trust & personalized gaming experiences!
Adapt your business to the changing Christmas landscape! Ensure accurate customer data for timely deliveries.
Elevate your business goals with essential data engineering insights. EXPLORE MORE in our latest blog.
Unlock compliance in Australia: KYC and AML essentials for trust, efficiency, and seamless operations with automated verification tools.
Discover the Importance of Watchlist Screening in AML Compliance. Learn how automated screening tools can safeguard your business from fines and...
Age verification solutions play a pivotal role in protecting children from accessing age-inappropriate content, such as explicit material, violent...
Discover how identity verification combats social media scams, creating a safer online environment and improving user satisfaction.
Build a successful email marketing team with our guide: structuring, roles, and hiring strategies. Maximize your campaign impact today.
An entrepreneur's guide to complying with the Privacy Act Australia 2023 that provides compliance examples provided by the government of Australia.
Unveiling Singapore's KYC requirements: legal framework, due diligence info, consequences of non-compliance. An essential overview.
76% of respondents to a recent survey agreed to share personal data but their willingness to do this does not make the process of collating data any...
From online shopping to banking and investment trading, a growing number of interactions occur through digital screens and the internet as compared...
There’s no doubt about it – the key to retaining customers isn’t about fighting price wars, it’s offering them the best experience possible....
Though we’ve moved forward from landline phones to personal mobiles, a phone call remains the ideal way to connect with customers. 56% of a survey’s...
Today organizations source their data from websites, social media, IoT devices, clickstream analysis, custom applications and more. Each source...
2021 has undoubtedly been a difficult year. As cities across the world went into lockdown mode, everything shifted online. We worked online from...
Businesses need to know their customer details not only to be able to assess their needs but also to comply with governmental KYC and AML...
By 2040, the Asia Pacific (APAC) region is expected to become the largest consumer market. This is being driven by multiple factors including a...
How do brands decide where to open a store? How does an entrepreneur decide where to advertise his new company? What makes a company decide to...
Managing cargo movement is one of the most critical aspects of maintaining a smooth supply chain. Whether you’re sending cargo from the warehouse to...
Though there are many ways for companies to communicate with customers, email still remains the most popular choice. By 2025, the number of email...
When a customer creates an account with a company, one of the first details they share is their street address. The trouble is, sometimes, people...
When an individual creates an account with an e-commerce website, places an order or signs up for a newsletter, their email address is one of the...
Competition between an increasing number of Fintech organizations and other financial institutions is growing. Firms are under pressure to deliver a...
Data quality has always been a hurdle for IT departments and as smart devices become more accessible to users, these departments are facing a data...
E-commerce is no longer limited to big brands. Everyone from the neighborhood cafe to the handicraft retailers has built an online presence for...
Data is undoubtedly the backbone of any organization’s strategies and marketing campaigns. Simply put, if the right data is not available, or the...
As a customer, there’s nothing more frustrating than having to wait a week for your order and then to have it delivered to the wrong address! This...
Data has become the keyword to reckon with in each and every organization out there. It would be safe to say that data management has become the top...
Since its launch a few years ago, Microsoft Dynamics 365 has repeatedly proved how it can benefit organizations. It empowers companies to offer...
A hospital or clinic’s reputation is built on how it treats patients and their caregivers. In turn, patient treatment is dependent on the data...
Change never comes easy. It’s no secret that in today’s information age, to be successful, a company must be data-driven. Data is not scarce today....
Until the COVID pandemic, there were many people who preferred visiting the bank to make transactions rather than making online transactions,...
Covid 19 has literally forced all retailers to build an online presence. E-commerce sales are consistently growing and there’s very little that can’t...
From a box of blueberries to bake a cheesecake for dessert to everyday lentils and vegetables, a growing percentage of home cooks are getting their...
$609 million -this is how much companies in the Asia-Pacific region were fined for not complying with KYC, AML and sanctions from 2008 to 2018. As...
When guests check in to a 5-star hotel, they volunteer their personal information quite freely with the assurance that their data will be kept safe....
The internet has made it possible for sellers to expand their reach to the national and international markets. Setting up an e-commerce portal is...
Food delivery to your doorstep, ride-sharing to work, having someone come home to water your plants while you’re away- all it takes is a few swipes...
Deciding what to include and exclude in the new product range – deciding price points – estimating delivery timelines – all of this and more is based...
Netflix uses data to understand customer preferences and create blockbuster series based on them. Coco-Cola leveraged data analytics to personalize...
Machine Learning (ML) is helping businesses across industries solve problems and deliver tangible benefits. The chatbots customers interact with, to...
Change never comes easy. It’s no secret that in today’s information age, to be successful, a company must be data-driven. Data is not scarce today....
There’s no denying the importance of data in today’s world. When used the right way, data can give you a competitive edge over everyone else....
Deciding what to include and exclude in the new product range – deciding price points – estimating delivery timelines – all of this and more is based...
There’s no doubt about it – the better the quality of your data, the more useful it will be for decision making. Though many companies aspire to have...
The concept of money is changing. It’s not all just notes and coins, you’ve probably heard of cryptocurrency and bitcoins too. This isn’t play money....
Business and consumers rely heavily on emails, when it comes to communicating with each other. Since email messaging is an integral part of every...
Disparate, Dirty, Duplicated Data - Understanding the 3Ds of Bad Data In 1999, NASA learned how expensive bad data can be the hard way when they lost...
Ecommerce is probably the only sector that has seen growth amid the COVID-19 pandemic. We’re shopping for everything from groceries to clothes and...
When it comes to making data usable, it is important to note that data profiling, data integration and data quality should ideally be practiced in...
In the film Face Off, John Travolta steals the identity of the antagonist by undergoing a face transplant. He could access everything that the...
All data goes bad (up to 25% per year), whether due to data entry errors or the simple fact that consumers change jobs, move, update email addresses, marry, etc. At Melissa, we help companies harness the value of their Big Data, legacy data, and people data (names, addresses, phone numbers, and emails) to drive insight, maintain data quality, and support global intelligence.
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