Blog Administrator | Address Verification, Analyzing Data, Analyzing Data Quality, Big Data, Big Data Blend, Data Cleansing, Data Governance, Data Integration, Data Management, Data Matching, Data Profiling, Data Quality, Data Quality Assessment, Global Address Verification, MDM | alteryx, Business intelligence, data analysis, global address verification, improve data quality, melissa, predictive analysis

Improve Data Quality for More Accurate
Analysis with Alteryx and Melissa

 

Organizations
are under more pressure than ever to gain accurate contact data for their
customers. When your consumer base ranges from Los Angeles to Tokyo, it can be
challenging. Poor data quality has a critical impact on both the financial
stability as well as the operations of a business. Verifying and maintaining
vast quantities of accurate contact data is often inefficient and falls short
of the mark. According to IBM, the yearly cost of poor data quality is
estimated at 3.1 trillion in the U.S. alone.

 

Melissa’s
Global Address Verification and Predictive Analysis for Alteryx are the tools
your business needs to grow. Download this whitepaper to find out how to
achieve marketing success, while reducing the cost of doing business overall.

 

Learn how to:

• ·
  Better
  understand and utilize your big data for marketing success
• ·
  Build
  better relationships with customers with clean data
• ·
  Target
  the customers most likely to buy
• ·
  Cut
  down on undeliverable mail and save on costs

 

Download free whitepaper now:

https://www.melissa.com/resources/whitepapers/alteryx-better-marketing-data