Discover Data Quality Issues Before they Arise

By Taky Djarou, Data Quality Analyst Melissa has released its new data Profiler API. The Profiler Object offers a unique approach to profiling your data, combining years of contact data quality experience, the power of many Melissa Objects, and data source tables to help you dig deeper into your data and return hundreds of properties about the input table, columns…

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How to Get Complete Control Over Your Data Stewardship Processes

Matchbook is a SaaS solution that provides accurate and complete control over your data stewardship processes. With a fully functional user dashboard, Matchbook enables data stewards to: •         View queue statistics to see how much data has been processed and the status of their matches. •         See at-a-glance how many of the processed company records were low confidence or had no matches at all and then compare that to low confidence match patterns.  •                     View…

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Melissa’s Improvements in Dynamics CRM

Dirty data, in all forms, is bad for business. Here at Melissa, our primary concern is cleansing it from all of your platforms, including Microsoft Dynamics® CRM. Melissa currently offers many solutions for Dynamics CRM in order to combat problems with bad data.   We offer the Personator® solution in order to cleanse and enrich your U.S. and Canadian data.…

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Record Matching Made Easy with MatchUp Web Service

MatchUp®, Melissa's solution to identify and eliminate duplicate records, is now available as a web service for batch processes, fulfilling one of most frequent requests from our customers - accurate database matching without maintaining and linking to libraries, or shelling out to the necessary locally-hosted data files. Now you can integrate MatchUp into any aspect of your network that can…

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Know Your Customer Compliance Boosted by Tech Innovations

Fintech breakthroughs that identify,validate and augment customer data help financial services organizations head off fraud, operate within the rulesOne of the most pressing issues facing the financial services industry today is the prevailing emphasis on security and fraud prevention. Big data and analytics are leveraging the power of the Internet, but also offering big, juicy plums for hackers, credit card…

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Meet Melissa: Global Intelligence

Melissa Data is officially now Melissa.   As we welcome our 32nd year in business, we are excited to announce an important change at Melissa Data. We've decided to drop the "Data" from our brand identity. We are simply Melissa now. This is part of a new branding effort to reflect Melissa's growth, and more importantly, the changes in the…

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Better Marketing Starts with Better Data

Improve Data Quality for More Accurate Analysis with Alteryx and Melissa   Organizations are under more pressure than ever to gain accurate contact data for their customers. When your consumer base ranges from Los Angeles to Tokyo, it can be challenging. Poor data quality has a critical impact on both the financial stability as well as the operations of a…

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How to Do It All with Melissa

With Melissa, you can do it all - see for yourself with the brand new Solutions Catalog. This catalog showcases products to transform your people data (names, addresses, emails, phone numbers) into accurate, actionable insight. Our products are in the Cloud or available via easy plugins and APIs. We provide solutions to power Know Your Customer initiatives, improve mail deliverability…

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MatchUp Now Available in the Cloud

Did you know that most databases contain 8-10% duplicates? These duplicates get in the way of business intelligence, accurate analytics, and can even result in wasted spend and undeliverable mail costs.   The solution? MatchUp®! The new edition of a Cloud web service to the current lineup allows you to dedupe, household, and fuzzy match into any aspect of your…

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Melissa Data Continues Globalization of Core Product Line, Enhances MatchUp Tool with International Capabilities

Consolidating duplicate international customer records is now easier than ever with our enhanced MatchUp tool. MatchUp - Melissa Data's deduplication solution - can now parse addresses worldwide, a process that recognizes vast differences in international customer data fields and how they are merged into a data warehouse. Its initial global functionality will handle data for Australia, Germany, and the U.K.…

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