Location Intelligence – Global Intelligence Blog

February 13, 2020March 17, 2020 Melissa UK Team Address Check, Address Correction, Address Quality, Address Search, Address Standardization, Address Validation, Address Verification, Geocoding, Location Intelligence

Why Address Intelligence is Vital for Business in Today’s Digital Age

It all starts with good address data! We start this article by asking you what hurdles are resonating in your business today, we're talking about the things costing you money, from returned mail & merchandise, fraudulent transactions or even deeper insight to your data to allow for more effective marketing & communication efforts. Whatever the case it stems from bad…

October 18, 2019April 18, 2020 Melissa UK Team Address Quality, Ecommerce, Express Entry, Location Intelligence, Mailing & Shipping, Postal Service

Address Autocomplete for eCommerce: Logistics

Faster and More Efficient Deliveries Following the first part to this series Address Autocomplete for eCommerce: Better Conversion Rates, highlighting the aspects of a better UX experience for better conversion rates, we would now like to dive into the logistics element of this location intelligence solution, and the impacts it can have on a business. First and foremost, businesses that…

October 16, 2019April 18, 2020 Melissa UK Team Address Quality, Ecommerce, Location Intelligence, Mailing & Shipping

Address Autocomplete for eCommerce: Better Conversion Rates

Better UX Experience for Better Conversion Rates - I’m sure to anyone reading this you would have experienced dropping off at the final stage of the checkout process, entering your details to the point of payment. Recent studies have shown that cart abandonment is still in the higher figures of 60 – 70%, furthermore nearly half those who abandon is…

March 6, 2019March 5, 2019 Author Address Check, Address Correction, Address Quality, Address Standardization, Address Validation, Address Verification, Analyzing Data, Analyzing Data Quality, Article, Big Data, BusinessCoder, Canada Post, Canadian Change of Address, CASS Certification, Clean Suite, Data Cleansing, Data Enhancement, Data Enrichment, Data Matching, Data Profiling, Data Quality, Demographics, Digital Identity Verification, Direct Mail, Duplicate Elimination, eIDV, Email Append, Email Marketing, Email Verification, Firmographics, Fuzzy Matching, Geocoding, Global Address Verification, Global Data Quality, Global Email, Global ID Verification, Global IP Locator, Global Name, Global Phone Verification, Golden Record, HIPAA, Householding, Identity Resolution, International Address Verification, IP Location, Location Intelligence, Mailing & Shipping, Mailing Lists, Marketing, MAT, Matching, MDM, Melissa Developer, Melissa Informatics, NCOA, News & Events, PAVE Certified, Presorting, Press Release, Property Data, Quick Tips, Record Linkage, Tips & Solutions, U.S. Property Service, Web API

Melissa Offers Insight on How a Healthy Data Lifecycle Supports Smart Business Decisions

New Resource Touts the Importance of Full Spectrum Protection to Combat Data Pitfalls Rancho Santa Margarita, CALIF – March 6, 2019 – Melissa, a leading provider of global contact data quality and identity verification solutions, today announced availability of the 2019 Melissa Solutions Catalog, a new resource that shares a wealth of information on the importance of good data, including how…

February 18, 2019 Author Geocoding, Location Intelligence, Street Route

Accurate Proximity Data – Help or Hindrance for Today’s Brick & Mortar?

Can giving your customers accurate proximity data to your brick and mortar store help your business? There are many Store Locator solutions on the market which businesses use to help potential customers come to the decision that the proximity will result in an actual visit. This usually requires integrating a third party web site widget or licensing an API. When…

February 14, 2019 Author Geocoding, Location Intelligence

Coordinates Cooperate with GeoCoder

Rural America. Farm country. Quiet living. Some phrases that come to mind when thinking about a small town like Potwin, Kansas. With a population of 468, how is it possible that Potwin is also home to more than 600 million IP addresses? Some of which are connected to scammers, spammers and fraudsters! Confounded Coordinates Using IP geolocation to map a…

December 13, 2017December 21, 2017 Blog Administrator Data Enhancement, Data Enrichment, Geocoding, hazard data, Hazard Hub, IP Location, Location Intelligence, Marketing, Property Data

Making Data Work for Your Geospatial Challenges

Anyone who has looked at flood data knows that FEMA is not the answer. It's not that FEMA doesn't try to accurately map what they believe to be floodable areas. It's that FEMA is politically driven. As a city, you do not have to participate in FEMA mapping. Why would you not participate? Well, properties in flood zones tend to have lower valuations, and lower…

September 19, 2017 Blog Administrator Geocoding, IP Location, Location Intelligence

Melissa Property Intelligence Now Details Precise Location Risk from Natural Disasters

By Bud Walker, Vice President Sales & Strategy, Melissa Nobody has to be reminded that we're in the middle of hurricane season, certainly not if they live in Texas or Florida. They're personally going through the experience of living in the path of lots of wind and water.For many others, however, including companies and communities, risk comes in many forms, with…