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Global Intelligence Blog

Insights and Analysis for the Data-Driven Enterprise

United Kingdom

Why Your Business Needs Address Verification

It’s estimated that 63% of shopping journeys begin online, and approximately 20% of addresses entered online contain errors such as spelling...

    About This Site

    All data goes bad (up to 25% per year), whether due to data entry errors or the simple fact that consumers change jobs, move, update email addresses, marry, etc. At Melissa, we help companies harness the value of their Big Data, legacy data, and people data (names, addresses, phone numbers, and emails) to drive insight, maintain data quality, and support global intelligence.

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    Floor 37, 1 Canada Square
    Canary Wharf, London
    E14 5AA

    +44 (0)20 7718 0070