Email Verification | Global Intelligence Blog

November 4, 2020November 4, 2020 Melissa Team 2020, Address Check, Address Correction, Address Standardization, Address Verification, Data Matching, Email Verification, Geocoding, Press Release, Unison

Melissa Automates Clean Data Processes with Intuitive Customer Data Validation Platform

Unison reduces strain on SQL developers by empowering data stewards to manage operations – no programming expertise required Rancho Santa Margarita, CALIF – November 4, 2020 – Melissa, a leading provider of global data quality and address management solutions, today announced its Unison customer data verification platform as an easy-to-deploy solution for data stewards to maintain impeccable customer data. Unison brings together…

November 3, 2020November 3, 2020 Melissa IN Team Email Verification

Best Practices for a Better Email Sender Reputation

Studies have proved that one of the best ways for brands to reach out to their customers and engage with them is through email marketing. This holds true for a mature audience as well as a young, tech-savvy audience. That said, no email campaign can be successful if your emails do not reach the intended recipients. This is where your…

October 19, 2020 2020, Email Verification, Global Email, SQL Server Integration Services, SSIS

[WEBINAR] Gain Insight with Email Verification Tools for SSIS

There is far more to email verification than just a binary valid-or-invalid verdict. Some services don’t expose the underlying complexity, but one of Melissa’s core principles is enabling users to gather and use data at the same level as any data company. Melissa is known for returning an “encyclopedia” of information. But, like any encyclopedia, this information can be used in…

October 15, 2020 2020, Ecommerce, Email Verification

PYMNTS October Tracker: Melissa on Email Verification Evolution

COVID-19 has changed the way consumers interact – i.e. preference for ecommerce and digital connection has skyrocketed and maintained its popularity even as storefronts begin to reopen. But unfortunately, fraudsters seem to continue to take advantage of this digital norm. How can email verification assist in fraud prevention initiatives while maintaining a seamless, easy onboarding experience for consumers? Download the…

August 4, 2020August 10, 2020 Melissa DE Team 2020, Article, Data Quality, Datenqualität, E-Mail, E-Mail Validierung, Email Verification, Germany, Global Business, Global Email

So steigern Unternehmen den Erfolg von E-Mail-Kampagnen

Laut der Studie „E-Mail-Marketing Benchmarks 2020“, die absolit® Dr. Schwarz Consulting in Zusammenarbeit mit dem Deutschen Dialogmarketing Verband (DDV) erstellt hat, kommunizieren 95 Prozent der 5.000 deutschsprachigen Top-Unternehmen mit ihren Kunden per E-Mail. Dabei ist mit mehr als 99 Prozent vor allem der Anteil aus dem Handel sehr groß. Allerdings missachten Unternehmen einige Grundvoraussetzungen im Rahmen ihrer E-Mail-Marketing-Aktivitäten, so ein…

July 2, 2020August 12, 2020 Melissa DE Team 2020, Address Check, Address Quality, Address Standardization, Address Validation, Address Verification, Adressprüfung, Adressvalidierung, Analyzing Data Quality, Article, Big Data, CRM, Data Cleansing, Data Management, Data Quality, Data Quality Services, Datenqualität, E-Mail, E-Mail Validierung, Email Verification, Germany, Global Address Verification, Global Data Quality, Global Email, Global Phone Verification, International Address Verification, Phone Verification, Telefonnummer prüfen

Valide Kundendaten steigern die Wettbewerbsfähigkeit

„Daten sind das neue Gold.“ Dieses oftmals verwendete Zitat klingt einerseits abgedroschen, ist aber andererseits nach wie vor zutreffend. Oftmals ist in Big-Data-Beiträgen von der neuen Währung die Rede. Was leider häufig vernachlässigt wird, ist die Tatsache, dass bereits validierte Kundendaten von entscheidendem Wert sind. Denn was haben Anbieter davon, wenn sie über Unmengen von Analyse-Informationen verfügen, aber gleichzeitig ihre…

June 19, 2020June 19, 2020 Melissa UK Team Address Quality, Clean Suite, Data Audit, Data Cleansing, E-Mail, Email Verification, Phone Verification

Data Cleansing – What You Need to Know

Today, organisations heavily rely on data for everyday business activities. This makes data cleansing a critical requirement for anyone who has a database, so their organisation can yield better results across all operations. Following are some core benefits of cleansing your data 1. A complete, accurate and real-time view on your database Up to 30% of a database can go…

June 16, 2020 Melissa Team 2020, Address Check, Data Quality, Deduping, Duplicate Elimination, Email Verification, Identity Verification, Mailing, Phone Verification, Press Release, Vote By Mail

Melissa Data Quality Solutions Help Protect Voting Rights and Empower Vote by Mail

Rancho Santa Margarita, CALIF – June 16, 2020 – Melissa, a leading provider of global data quality and address management solutions, today announced a special voter registration data file analysis and processing service to help election boards and registrars improve the accuracy of voter rolls to support implementation of vote by mail programs. Heading into the U.S. general election in…

May 13, 2020June 19, 2020 Melissa UK Team E-Mail, Email Append, Email Marketing, Email Verification

The Benefits of Email Verification

For a long time, we have recognised email to be a core communications channel. With 37% of UK companies stating that email is the most important means of communications with their customer base it’s a key channel for generating revenue. We also know that something with an everyday core value comes with everyday problems, which brings us to the subject…

February 27, 2020March 17, 2020 Melissa UK Team CRM, Data Audit, Data Cleansing, Data Enhancement, Data Enrichment, Data Management, Data Matching, Data Quality, Data Quality Services, Deduping, Email Verification, Global Address Verification

CRM Maintenance: A Step by Step Guide on How to Clean & Maintain your CRM Database

As many of you know, a customer relationship management (CRM) platform is a vital part of the sales process, which entails keeping customers and prospects happy while moving them through the CRM pipeline. But many businesses forget the role CRM plays in the entire customer life cycle. CRM platforms can be used for continuous communications with current and potential prospects…