Data Cleansing – What You Need to Know

Today, organisations heavily rely on data for everyday business activities. This makes data cleansing a critical requirement for anyone who has a database, so their organisation can yield better results across all operations. Following are some core benefits of cleansing your data 1. A complete, accurate and real-time view on your database Up to 30% of a database can go…

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The Benefits of Email Verification

For a long time, we have recognised email to be a core communications channel. With 37% of UK companies stating that email is the most important means of communications with their customer base it’s a key channel for generating revenue. We also know that something with an everyday core value comes with everyday problems, which brings us to the subject…

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Melissa’s Smart Data Tools Enhance Voter Lists for Strategic Campaign Outreach during Pandemic

 Addition of Demographics and Email Helps Political Candidates/Causes Communicate with Voters in Lieu of Rallies and Door-to-door Canvassing Rancho Santa Margarita, CALIF – May 6, 2020 – Melissa, a leading provider of global address, name, email, phone, and identity verification solutions, today announced its data enhancement solutions are being leveraged by a number of political campaigns across the country, particularly as social…

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5 Reasons You Should Not Buy An Email List

Emails are a great way to communicate with your target audience. You can alert them about new product ranges and sales, offer special discounts to drive traffic to your website, get feedback from customers, collect data for market research and do lots more. Sending out an email is not a big challenge. The challenge lies in having a good email…

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Whois Data Added to Global Email & Global IP Web Services

Melissa is pleased to announce a new, complimentary addition to Global Email and Global IP web services – Whois records. Whois records offer a quick and easy way for programmers to utilize our API to provide real-time details for more than 2,864 TLDs and 300+ million domains. The service provides the ability to retrieve key data points such as: Registrant…

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