Insights and Analysis for the Data-Driven Enterprise
Demographic data can be very useful for an advertiser to know who his target customer is. As an example, knowledge about a family’s household income...
Industry resource highlights importance of global customer data tools for DBAs, developers, and direct marketers Rancho Santa Margarita, CALIF –...
The year 2021 is upon us, and moving in a rather fast paste, with many industries hit hard by the pandemic, this coming year may be a chance to...
Melissa Opens New Locations in Europe and Asia to Deliver Data Quality Solutions to Expanding Financial Services, Healthcare, and Ecommerce Markets...
Organizations looking to adapt, grow and scale in today’s digital world must be able to establish and verify identities online - and traditional...
By Elliot King As Donald Rumsfeld, the former secretary of the defense once famously said, "there are known unknowns and there are unknown unknowns."...
All data goes bad (up to 25% per year), whether due to data entry errors or the simple fact that consumers change jobs, move, update email addresses, marry, etc. At Melissa, we help companies harness the value of their Big Data, legacy data, and people data (names, addresses, phone numbers, and emails) to drive insight, maintain data quality, and support global intelligence.
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Rancho Santa Margarita, CA 92688-2112
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