5 Benefits Of Improving Salesforce CRM Data Quality

Melissa IN Team | CRM, India, Salesforce | , , , ,

Companies no longer compete just on prices and product features, but more importantly, on customer satisfaction rates. After all, there’s a limit to which you can lower prices and replicate product features  such that they are no longer an USP.

Keeping your customers happy is the key to customer loyalty. When they feel like their voice is either not heard or needs not met, they quickly turn to competition.… Read More

Melissa’s Clean Suite Powers Spotless Data in Dynamics CRM

Melissa Team | Address Check, Address Quality, Address Validation, Address Verification, Clean Suite, CRM, Data Cleansing, Data Enhancement, Data Enrichment, Data Quality, News & Events, Press Release | , , , , , , , , ,

Pristine Data Boosts Customer Experience and Success of Omnichannel Marketing; Demos at CRMUG Summit

Rancho Santa Margarita, CALIF – October 2, 2018 – Melissa a leading provider of global contact data quality and identity verification solutions, today announced its Clean Suite toolset is optimized for Microsoft Dynamics CRM®, boosting customer experience and omnichannel engagement with immaculate customer data. Clean Suite will cleanse, match, and enrich CRM data, eliminating the headaches and missed opportunities cause by stale, bad, and inaccurate contacts.… Read More

Melissa’s Clean Suite Fights Dirty Data in CRM Platforms

Melissa Team | CRM, Data Cleansing, Data Enrichment, Data Quality, News & Events, Salesforce | , , , , , , , ,

Vibrant Data Protects Customer Experience and Boosts Value of Omnichannel Marketing; Demos at Dreamforce #DF18

Rancho Santa Margarita, CALIF – September 26, 2018 – Melissa, a leading provider of global contact data quality and identity verification solutions, today announced its Clean Suite for CRM, comprehensive data quality tools and services that provide clean data for successful omnichannel marketing. Optimized for Salesforce, Clean Suite verifies, standardizes, corrects, and appends customer contact data records – fueling marketing efforts with information that protects resources and results.… Read More

Research from Melissa Reveals Hidden GDPR Risks to U.S. Firms

Melissa Team | CRM, MDM, News & Events, Press Release | , , , , , , , , , , ,

Right to Erasure Faces Looming Blind Spot in Customer Data; Melissa Magazine Details Strategies for Avoiding Multi-Million Dollar Penalties

Rancho Santa Margarita, CALIF – May 15, 2018 – Melissa, a leading provider of global contact data quality and identity verification solutions, today announced highlights of its new research showing U.S. companies are still unprepared for the E.U.’s General Data Protection Regulation (GDPR).… Read More