Melissa feiert 35 Jahre in der Datenqualität

Melissa DE Team | 2020, Big Data, Data Audit, Data Cleansing, Data Management, Data Quality, Data Quality Assessment, Data Quality Services, Datenqualität, Ecommerce, Germany, Global Business, Global Data Quality, Press Release, Presseberichte | , , , , , , , , , , , , , , , , , , ,

Fachwissen und Technologiekompetenz festigen globale Rolle bei der Verbesserung von Daten für Analytics, CRM, Handel und Compliance

Köln. Melissa, ein führender Anbieter von globalen Lösungen zur Adress-, Namens-, E-Mail-, Telefon- und Identitätsprüfung, feiert sein 35-jähriges Firmenjubiläum. Das lange Bestehen von Melissa ist auf jahrzehntelange Expertise in allen Fragen rund um Adressen und umfassendes Fachwissen, das die Grundlage für globale Intelligenz bildet, zurückzuführen – alles aus demografischen, geschäftlichen, standortbasierten- und Identitätsdaten. Dies ist die Basis, die Unternehmen ein umfassendes Risikomanagement, datengesteuertes Engagement, Analysen, Einblicke und Compliance ermöglicht.

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Melissa’s Clean Suite Powers Spotless Data in Dynamics CRM

Melissa Team | Address Check, Address Quality, Address Validation, Address Verification, Clean Suite, CRM, Data Cleansing, Data Enhancement, Data Enrichment, Data Quality, News & Events, Press Release | , , , , , , , , ,

Pristine Data Boosts Customer Experience and Success of Omnichannel Marketing; Demos at CRMUG Summit

Rancho Santa Margarita, CALIF – October 2, 2018 – Melissa a leading provider of global contact data quality and identity verification solutions, today announced its Clean Suite toolset is optimized for Microsoft Dynamics CRM®, boosting customer experience and omnichannel engagement with immaculate customer data. Clean Suite will cleanse, match, and enrich CRM data, eliminating the headaches and missed opportunities cause by stale, bad, and inaccurate contacts. Melissa will be demonstrating Clean Suite and data cleansing strategies for Dynamics CRM users at the CRMUG Summit, Booth 639, at the Phoenix Convention Center, October 15-18, 2018.

Clean Suite autocompletes U.S. and international addresses as they are entered, speeding data entry efficiency while ensuring only verified, standardized data enters the CRM platform. The Clean Suite toolset taps into Melissa’s extensive multisource data to find data inconsistencies in records; verify names, addresses, phones, and email addresses; and match duplicates – saving many hours in data cleanup.

Clean Suite also enriches existing contact records with consumer demographics, business firmographics, and geographic and property elements for improved customer intelligence and better lead scoring. B2B contacts can be enriched from a dataset of 25 million U.S. businesses to return 40+ data points including company contacts, job titles, emails, and phone numbers, as well as SIC/NAICS codes, sales volumes, and more.

Click here to gain more insight on Melissa’s Clean Suite or to access a free trial. To connect with members of Melissa’s CRM data quality team outside the CRMUG Summit, visit or call 1-800-MELISSA.

Melissa’s Clean Suite Fights Dirty Data in CRM Platforms

Melissa Team | CRM, Data Cleansing, Data Enrichment, Data Quality, News & Events, Salesforce | , , , , , , , ,

Vibrant Data Protects Customer Experience and Boosts Value of Omnichannel Marketing; Demos at Dreamforce #DF18

Rancho Santa Margarita, CALIF – September 26, 2018 – Melissa, a leading provider of global contact data quality and identity verification solutions, today announced its Clean Suite for CRM, comprehensive data quality tools and services that provide clean data for successful omnichannel marketing. Optimized for Salesforce, Clean Suite verifies, standardizes, corrects, and appends customer contact data records – fueling marketing efforts with information that protects resources and results.

Melissa’s Clean Suite is a full-featured toolset that verifies, corrects, and standardizes global names, addresses, phones and emails in real-time so only the freshest data enters your CRM. Tapping into Melissa’s extensive multi-sourced data, records are cleaned, updated, deduped, and enriched to add value across the spectrum of enterprise needs. For example, via real-time operations or batch processing, users can add business firmographic data, demographics, and geographic data to improve targeting, segmentation, and lead scoring. Capabilities such as autocomplete addresses further ensure correct data enters the system, while also reducing cart abandonment, increasing conversions, and improving fulfillment.

Clean Suite is Lightning ready, and supports standard and custom Salesforce objects. Users can access easy-to-build individualized interfaces and verify data within their own custom templates.

Melissa will be demonstrating Clean Suite tools and strategies at Dreamforce, Booth 121, at Moscone Center in San Francisco, September 25-28, 2018. Click here to gain more insight on Melissa’s Clean Suite or to access a free trial. To connect with members of Melissa’s Salesforce data quality team outside the Dreamforce event, visit or call 1-800-MELISSA.

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