Global Intelligence Blog

December 29, 2020December 29, 2020 Melissa IN Team Retail

Understanding The Cost Of Missed Deliveries To Shippers

Today, anything from a set of spoons and forks to a car can be bought and sold online. Though the products may vary, one fact remains constant – the responsibility of having the order delivered to the customer on time rests squarely on the shoulders of the retailer. Irrespective of whether there’s a delay in delivery because of traffic or…

December 16, 2020December 18, 2020 Melissa AU Team Ecommerce

5 Ways Address Verification Helps Improve the E-commerce Customer Experience

As a customer, there’s nothing more frustrating than having to wait a week for your order and then to have it delivered to the wrong address! This isn’t great for the company either. You have to pay extra shipping charges and may just have lost a customer. E-commerce has changed the rules of competition and today to be the top…

December 15, 2020 Melissa DE Team 2020, Address Check, Address Correction, Address Quality, Address Validation, Address Verification, Adressprüfung, Adressvalidierung, Article, Data Quality, Datenqualität, Germany, Global Address Verification, Global Business, Global Data Quality, International Address Verification

So erreichen Ihre Weihnachtsgrüße Kunden und Partner

Korrekte Daten sind ein Wertschöpfungsfaktor. Dieser Satz gewinnt zur Weihnachtszeit wieder zunehmend an Bedeutung, wenn Unternehmen Ihre Weihnachtsgrüße an Kunden & Partner in der ganzen Welt versenden. Denn was oft nicht berücksichtigt wird: Das Prüfen der Empfängernamen bzw. deren Adressen. Da kann es schon mal vorkommen, dass eine Person zwei Geschenke erhält. Aber für das Unternehmen wäre es einfacher, professioneller…

December 9, 2020December 9, 2020 Melissa IN Team Data Profiling

What is Data Profiling and Why Profile Your Data?

Many times the presumptions regarding the data that we store and provide are not always precise. Despite taking all necessary precautions our systems are not always totally free of bugs. As a result, the quality of data provided gets compromised and this could lead to several negative outcomes. So, what can be done to prevent such situations? You need to…

December 1, 2020December 1, 2020 Melissa UK Team Address Autocomplete, Address Validation, Duplicate Elimination, E-Mail, Ecommerce, eIDV, Geocoding, Global IP Locator, Identity Verification, United Kingdom

Future Proof Your Returns Process for the Festive Period & Beyond

eCommerce has become a widespread buying option for most of us, especially from the effects from COVID which has forced many to further adapt to the option of buying online and being our only channel of purchasing from our favourite brands. As everything around us becomes more digitalised, eCommerce has proven itself to be the way forward, but it comes…

November 4, 2020November 4, 2020 Melissa Team 2020, Address Check, Address Correction, Address Standardization, Address Verification, Data Matching, Email Verification, Geocoding, Press Release, Unison

Melissa Automates Clean Data Processes with Intuitive Customer Data Validation Platform

Unison reduces strain on SQL developers by empowering data stewards to manage operations – no programming expertise required Rancho Santa Margarita, CALIF – November 4, 2020 – Melissa, a leading provider of global data quality and address management solutions, today announced its Unison customer data verification platform as an easy-to-deploy solution for data stewards to maintain impeccable customer data. Unison brings together…

November 4, 2020November 4, 2020 Melissa UK Team 2020, Data Audit, Data Cleansing, Data Quality, Ecommerce

How to Maximise Trading During the Festive Season

The festive season is vastly creeping upon us, with Black Friday around the corner, retailers must turn their throughs to what will be their most profitable period – quarter 4. In normal circumstances during Black Friday and even Cyber Monday, we would see a barrage of sale hungry consumers rushing around the high street taking advantage of their favourite brick and…

November 3, 2020November 3, 2020 Melissa IN Team Email Verification

Best Practices for a Better Email Sender Reputation

Studies have proved that one of the best ways for brands to reach out to their customers and engage with them is through email marketing. This holds true for a mature audience as well as a young, tech-savvy audience. That said, no email campaign can be successful if your emails do not reach the intended recipients. This is where your…

October 23, 2020October 23, 2020 Melissa AU Team Data Quality

Disparate, Dirty, Duplicated Data – Understanding the 3Ds of Bad Data

Disparate, Dirty, Duplicated Data - Understanding the 3Ds of Bad Data In 1999, NASA learned how expensive bad data can be the hard way when they lost the Mars Orbitor in space. Why did this happen – because the engineers made calculations based on the Imperial system of measurements while the NASA scientists used the Metric system. A simple mistake…

October 22, 2020 Melissa DE Team 2020, Address Autocomplete, Address Check, Address Quality, Address Standardization, Address Validation, Address Verification, Adressen-Autovervollständigung, Adressprüfung, Adressvalidierung, Article, Data Quality, Datenqualität, Ecommerce, Express Entry, Germany, Global Address Verification, Global Data Quality, International Address Verification

Adressvalidierung steigert die Rentabilität internationaler E-Commerce-Aktivitäten

Immer mehr Händler wagen den Sprung auf das internationale Parkett. Sie haben dafür ihre Online-Shops angepasst und Produktbeschreibungen entsprechend übersetzt. Damit eingehende Bestellungen die Empfänger auch rechtzeitig erreichen, sind korrekte Adressen unumgänglich. Mehr als 16 % aller Sendungen werden laut einer Studie der Deutschen Post unzustellbar durch die Welt geschickt oder kommen verspätet an, weil die Adressen falsch sind. Sie…