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When it comes to mailing and shipping,  undeliverable mail, increased costs due to
waste, returned mail, and keeping up with ever-changing regulations are just a few
of the headaches that are dealt with. What if I told you that there are
solutions to all of these problems? That you can improve your mail
deliverability AND lower postage costs?

Ultimately, the answer boils down to having clean customer
data. Clean customer data is a result of verifying, cleaning, and updating
addresses in order to reduce costs and waste, while ensuring that your mail and
packages get delivered on time, every time. With certain solutions in place,
you can speed up the check out process, decrease cart abandonment through
predicting delivery dates, lower mailing costs with clean, verified and
up-to-date addresses, and ensure deliver to improve customer satisfaction. Here
are a few of Melissa Data’s solutions that can help you achieve those things:

 

Address Auto Completion

With a solution like Express Entry
address auto completion, a type-ahead search functionality is implemented
making it easier for users to enter valid address with 50% fewer keystrokes.

Predictive Shipping

Melissa Data’s Decimal Shipping
Calculator can boost your sales by predicting delivery dates and shipping
option directly on your products page.

Postal Presorting

Presort Object helps you maximize
postal processing speed and productivity while qualifying for the lowest automation
and non-automation presort rates.

Global Address Verification

Melissa Data offers Cloud service
and plugins that parse, standardize, cleanse, transliterate, format, and
geocode address data for over 240 countries. They are available for popular platforms
such as Magento, Pentaho, Salesforce, Microsoft, Dynamics, Excel, and SQL
Server.

Change of Address Processing

A solution such as SmartMover
National Change of Address services will update the addresses of U.S. and/or
Canadian customers that have recently moved.

Postal Automation Software

MAILERS+4 is an affordable,
easy-to-use bulk mail software program that verifies and standardizes
addresses, dedupes your lists, and presorts your mailing.

 

Are you ready to minimize your mailing and
shipping headaches? Learn
more about these solutions and how they can help you save both time and
money! 





By Natalia Crawford

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