Melissa Increases Sales and Support for China Business

Melissa Team | 2021, APAC, Global Business, Global Data Quality, Global ID Verification, KYC, Press Release

Growing Asia Pacific focus reflects foundational nature of address management in global business operations and customer communications

Rancho Santa Margarita, CALIF – 28 September, 2021 – Melissa, a leading provider of global data quality and address management solutions, today announced its increased sales and support for China business, extending the company’s reach and reflecting the importance of rapidly expanding Asia Pacific markets seeking data quality tools and services.… Read More

Melissa Cites the Single Customer View as Vital to Customer-Centric Marketing

Melissa Team | 2021, Customer Centricity, Customer Experience, Customer Identities, Customers, Data Enrichment, Deduping, Demographics, KYC, Press Release

Comprehensive customer data powers personalization at scale, eliminating the knowledge gap

Rancho Santa Margarita, CALIF – May 26, 2021 – Melissa, a leading provider of global data quality and address management solutions, today announced strategies for marketers to eliminate the knowledge gap in customer data, enabling personalization at scale.… Read More