Melissa ist Nischenanbieter im Gartner Magic Quadrant für Datenqualitätslösungen 2020

Führendes Forschungs- und Beratungsunternehmen zeichnet Anbieter für ihre Visionen und Umsetzungsfähigkeit aus Köln. Melissa, ein führender Anbieter globaler Datenqualitäts- und Adressmanagementlösungen, hat heute bekannt gegeben, dass Gartner das Unternehmen als Nischenanbieter im Magic Quadrant für Datenqualitätslösungen1 positioniert hat. Melissa ist einer von 16 Anbietern, die in dem Report bewertet wurden. „Das ist das erste Mal, dass wir von Gartner im…

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Gartner Names Melissa to Data Quality Solutions Magic Quadrant

The world’s leading research and advisory company’s evaluation recognizes vendors for completeness of vision and ability to execute Rancho Santa Margarita, CALIF – September 23, 2020 – Melissa Data, a leading provider of global data quality and address management solutions, today announced it has been positioned by Gartner as a Niche Player in the Magic Quadrant for Data Quality Solutions1.…

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Melissa’s Smart Data Tools Enhance Voter Lists for Strategic Campaign Outreach during Pandemic

 Addition of Demographics and Email Helps Political Candidates/Causes Communicate with Voters in Lieu of Rallies and Door-to-door Canvassing Rancho Santa Margarita, CALIF – May 6, 2020 – Melissa, a leading provider of global address, name, email, phone, and identity verification solutions, today announced its data enhancement solutions are being leveraged by a number of political campaigns across the country, particularly as social…

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CRM Maintenance: A Step by Step Guide on How to Clean & Maintain your CRM Database

As many of you know, a customer relationship management (CRM) platform is a vital part of the sales process, which entails keeping customers and prospects happy while moving them through the CRM pipeline. But many businesses forget the role CRM plays in the entire customer life cycle. CRM platforms can be used for continuous communications with current and potential prospects…

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5 Easy Resolutions to Keep a Clean Database in 2020

80% of New Year’s resolutions are abandoned as early as February! Are you going to keep yours this year? We hope you do! That’s why we’re sharing the 5 easiest resolutions (that you can actually keep) to build and maintain a clean database in 2020. Meet the two tools that will make it possible: Listware Online and Mailers Online. These…

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Hip, Hip, Hooray! The Elephant Gets Addressed Today.

What’s the elephant in your business? Every company has one! I’m talking about the thing that costs you money, customers and insight. Could it be returned mail? How about fraudulent transactions? Whatever the problem, it all stems from one big beast – bad address data. Customer communication, fraud prevention, predictive analytics and ultimately, your bottom line, all hinge on the…

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Capturing Current & Correct Customer Data – Why is it so Important in E-Commerce?

Up Close & Personal – The Four P’s of People Data Nothing holds more value for ecommerce organizations than accurate people data – name, address, phone, email and demographics. We have outlined four major factors that impact the success of a business and increase customer satisfaction in regards to accurate and complete people data. 1. Protect your organization – By…

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5 Reasons to Invest in Reliable Data Sources Before Investing in a Property

Never judge a book by its cover – or in this case, never invest in a property based off a picture! From investors, to lenders, to real estate professionals and insurance agents, the details in any property project determine whether you or your client will find either success or ruin in a property venture. Big data translates to big insight…

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