The Benefits of Data Verification & Enrichment with Personator

Melissa Team | 2023, Customer Identities, Data Quality, eIDV, Global Data Quality, ID Document Verification, Identity Resolution, Identity Verification, Personator, Personator World | , , , ,

When customer data enters your system, how can you be sure it’s accurate and up to date? Unless your business has a process in place to manage customer data intake, that data is likely to be full of errors, such as wrong house numbers and postal codes. Like a domino effect, those mistakes in the beginning can cause all kinds of problems down the line – such as failed deliveries and poor decision making.… Read More

Melissa Partners with TomTom for Geospatial Location Precision to Maximize Business Value of Global Customer Address Data

Melissa Team | 2023, Address Quality, Press Release | , , , ,

Best-of-breed address engine ensures restaurants are found, packages are delivered, and on-demand drivers find their passengers

Rancho Santa Margarita, CALIF – January 18, 2023 – Melissa, a leading provider of global data quality, identity verification, and address management solutions, today announced its successful partnership with TomTom, a global pioneer in satellite navigation for consumer use. By layering TomTom’s comprehensive global address data, location data, and country data on top of its industry-leading data quality, enrichment and identity verification solutions, Melissa has earned its reputation as the Address Expert.… Read More

Melissa Named Leader in G2 Winter 2023 Grid Report

Melissa Team | 2022, Address Verification, Clean Suite, Data Quality, Data Quality Suite, G2 Crowd | , , , ,

Melissa is once again proud to announce that we have been named Leader in G2’s Winter 2023 Report for our Clean Suite and Data Quality Suite products. G2, the leading peer-to-peer software review platform, has recognized Melissa as Leader in multiple categories in the Small Business, Mid-Market and Enterprise segments, including:

Along with Leader status, Melissa achieved Highest User Adoption in the Mid-Market segment for Data Quality!… Read More

Melissa Acquires ZipInfo.com

Melissa Team | 2022, Address Quality, Press Release | , , , ,

Longtime provider of ZIP code databases and software developer kits aligns strategically with Melissa’s global address expertise and customer base

Rancho Santa Margarita, CALIF – December 7, 2022 – Melissa, a leading provider of global data quality, identity verification, and address management solutions, has acquired ZipInfo.com, a longtime provider of ZIP code data to Fortune 500 companies. ZipInfo.com’s ZIP code databases and software developer kits align strategically with Melissa’s comprehensive product suite, grounded in address verification, correction, and enhancement as the foundation for smart and effective business operations worldwide.… Read More

Melissa Advocates Data Quality as Priority in the Battle Between Inflation and Marketing Programs

Melissa Team | 2022, Address Correction, Address Quality, Address Standardization, Address Validation, Address Verification, Data Quality, Mailing, ROI, Uncategorized | , , ,

ROI calculator demonstrates data quality’s critical role in eliminating waste, reducing costs, and avoiding lost opportunities

Rancho Santa Margarita, CALIF – November 16, 2022 – Melissa, a leading provider of global data quality, identity verification, and address management solutions, today advocated for prioritizing data quality in marketing operations strained by inflation and increasing costs. 

“Data quality touches every aspect of business, making it one of the most successful areas to shave dollars off the cost of customer outreach,” said Greg Brown, vice president global marketing, Melissa.… Read More