Insights and Analysis for the Data-Driven Enterprise
In today’s world where customers don’t always meet the buyers when making a purchase, It’s largely an anonymous experience and brands must rely on...
Did you know that there are 288 places named Fairview in the USA? There are 5 more places in Canada and 3 in South Africa that share the same name!...
It’s frustrating when an order is returned not because the customer didn’t like it but because the delivery address was wrong. There are many...
Melissa’s address Autocompletion tool, Global Express Entry, has recently been enhanced to include two new features: support for unique ZIP Codes in...
All data goes bad (up to 25% per year), whether due to data entry errors or the simple fact that consumers change jobs, move, update email addresses, marry, etc. At Melissa, we help companies harness the value of their Big Data, legacy data, and people data (names, addresses, phone numbers, and emails) to drive insight, maintain data quality, and support global intelligence.
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