Insights and Analysis for the Data-Driven Enterprise
The Melissa India office celebrates 10 Years! Ready the story of humble beginnings and how the team celebrated this milestone.
Discover strategies for Amazon Prime Day success – from snagging the best deals to boosting your business sales. Learn how to prepare and excel on...
Integrate tech defenses and best practices for secure email marketing. Uphold privacy, build trust, and drive business success with collective...
Boost online financial security with address verification. Protect your brand and customers from fraud while enhancing trust. Discover more!
Discover how Data Deduplication and its use cases empower businesses to cut costs and streamline operations by eradicating data duplicates. Optimize...
Uncover truth about data quality: Avoid myths, optimize decisions. Learn why proactive approach matters. Gain competitive edge.
All data goes bad (up to 25% per year), whether due to data entry errors or the simple fact that consumers change jobs, move, update email addresses, marry, etc. At Melissa, we help companies harness the value of their Big Data, legacy data, and people data (names, addresses, phone numbers, and emails) to drive insight, maintain data quality, and support global intelligence.
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