Melissa Cites the Single Customer View as Vital to Customer-Centric Marketing

Melissa Team | 2021, Customer Centricity, Customer Experience, Customer Identities, Customers, Data Enrichment, Deduping, Demographics, KYC, Press Release

Comprehensive customer data powers personalization at scale, eliminating the knowledge gap

Rancho Santa Margarita, CALIF – May 26, 2021 – Melissa, a leading provider of global data quality and address management solutions, today announced strategies for marketers to eliminate the knowledge gap in customer data, enabling personalization at scale.… Read More

Melissa gibt Online-Händlern Tipps, um während der Corona-Pandemie gewonnene Kunden zu halten

Melissa DE Team | 2021, COVID, Customer Experience, Ecommerce, Germany, Presseberichte, Retail | , , , , , ,

Prognostizierte Ausgabenwelle bietet Möglichkeit für nachhaltige Customer Experience

Köln. Melissa, ein führender Anbieter globaler Datenqualitäts- und Adressmanagementlösungen, hat heute Insights für intelligente Kundenbindungsaktivitäten veröffentlicht. Diese sollen Online-Händlern helfen, langfristige Beziehungen zu Kunden aufzubauen, die sie während COVID-19 gewonnen haben. Um deren Loyalität aufrecht zu erhalten, sind Händler gefordert, proaktiv und strategisch vorzugehen.… Read More

Melissa Offers Tips to Help Online Retailers Keep Customers During COVID

Melissa Team | 2021, COVID, Customer Experience, Customers, Ecommerce, Press Release, Retail, Shoppers

Predicted post-pandemic spending wave presents opportunity to nurture relationships that deliver strong customer experience and long-term value

Rancho Santa Margarita, CALIF – April 28, 2021 – Melissa, a leading provider of global data quality and address management solutions, today shared its insight on smart customer retention activities for online retailers, helping them build long-term relationships with customers earned during the time of COVID.… Read More