Insights and Analysis for the Data-Driven Enterprise
With spring in the air focusing on maintaining a clean database of those who buy your products and services is a great way to drive efficiencies.
In reflection on the past year, we are thrilled to share the remarkable achievements and milestones that have defined our journey in 2023.
With many organisations considering ramping up their AI efforts in 2024, it’s vital to recognise that AI tools are only as good as the data they have...
While many organisations employ know your customer (KYC) strategies to help prevent fraud, it’s only part of the solution. Know your business (KYB)...
Financial institutions must perform thorough screenings to avoid legal, financial, and reputational risks.
High inflation is encouraging organisations to ensure they generate the best value from their spending which data quality can have a positive effect.
All data goes bad (up to 25% per year), whether due to data entry errors or the simple fact that consumers change jobs, move, update email addresses, marry, etc. At Melissa, we help companies harness the value of their Big Data, legacy data, and people data (names, addresses, phone numbers, and emails) to drive insight, maintain data quality, and support global intelligence.
Floor 37, 1 Canada Square
Canary Wharf, London
E14 5AA
+44 (0)20 7718 0070
info.uk@melissa.com