Insights and Analysis for the Data-Driven Enterprise
As many of you know, a customer relationship management (CRM) platform is a vital part of the sales process, which entails keeping customers and...
It is an inescapable fact that for effective Identity verification, and therefore KYC and AML compliance, financial services companies need to access...
We keep mentioning our expertise in data quality and we constantly talk about our Global Data Quality Suite but what does it all really mean? And why...
For consumers looking for a smooth onboarding process, digital identity services provide an easy-to-follow procedure meaning that an organisation can...
The year 2021 is upon us, and moving in a rather fast paste, with many industries hit hard by the pandemic, this coming year may be a chance to...
It all starts with accurate addresses We start this article by asking you what hurdles are resonating in your business today, we’re talking about the...
All data goes bad (up to 25% per year), whether due to data entry errors or the simple fact that consumers change jobs, move, update email addresses, marry, etc. At Melissa, we help companies harness the value of their Big Data, legacy data, and people data (names, addresses, phone numbers, and emails) to drive insight, maintain data quality, and support global intelligence.
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