There is far more to email verification than just a binary valid-or-invalid verdict. Some services don’t expose the underlying complexity, but one of Melissa’s core principles is enabling users to gather and use data at the same level as any data company. … Read More
An easy way for you to get double duty out of your direct mail envelope is providing a direct link to your mobile site.
Ecommerce volume is soaring—and the holidays will drive demand even higher. It’s more important than ever before to understand your website’s audience and avoid the problems that come from inadequate order verification.
In this webinar, we’ll draw from Digital Commerce 360 data and news reporting to discuss how retailers can avoid the problems that come from insufficient knowledge of their customers—as individuals.… Read More
OpenStreetMaps is a popular and well-known open source repository for address and GIS data. It may be tempting to want to use this free data to solve your business problems. In many cases, this data may be perfect for what you need; however, there are also many scenarios where a premium paid for a data set is required or preferred.… Read More
Does this sound familiar? You just removed the duplicate data from your database. You’re ready to add real-time or scheduled inserts but you don’t want to go through the hassle of re-processing every record. Now, you don’t have to. Melissa’s MatchUp Object gives you the ability to perform the same advanced matching as batch processing through a set of CLR functions called directly from SQL Server and flag records already in your database.… Read More