Accurate Proximity Data – Help or Hindrance for Today’s Brick & Mortar?
Author | Geocoding, Location Intelligence, Street Route |
Can giving your customers accurate proximity data to your brick and mortar store help your business? There are many Store Locator solutions on the market which businesses use to help potential customers come to the decision that the proximity will result in an actual visit. This usually requires integrating a third party web site widget or licensing an API. When integrated, most offer a sorted list of ascending distances from the starting location to the respective stores.… Read More