Managing Customer Connectivity

Blog Administrator | Analyzing Data, Analyzing Data Quality, Customer Centricity, Data Management, Data Quality | , , , , , , , , ,

By David Loshin

At the end of our last entry, we had come to the conclusion that standardization of potentially variant data values was a key activator for evaluating record similarity when looking to group customer records together based on any set of characteristic attributes.
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Content Standards for Data Matching and Record Linkage

Blog Administrator | Address Standardization, Analyzing Data, Data Management, Data Matching, Data Quality, Record Linkage | , , , , ,

By David Loshin

As I suggested in my last post, applying parsing and standardization to normalize data value structure will reduce complexity for exact matching. But what happens if there are errors in the values themselves?

Fortunately, the same methods of parsing and standardization can be used for the content itself.

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Standardizing Your Approach to Monitoring the Quality of Data

Blog Administrator | Address Standardization, Analyzing Data, Data Cleansing, Data Integration, Data Management, Data Profiling, Data Quality | , , , , , , ,

By David Loshin

In my last post, I suggested three techniques for maturing your organizational approach to data quality management. The first recommendation was defining processes for evaluating errors when they are identified. These types of processes actually involve a few key techniques:

1) An approach to specifying data validity rules that can be
used to determine whether a data instance or record has an error.

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Modeling Issues and Entity Inheritance

Blog Administrator | Data Management, Data Quality, Fuzzy Matching, Record Linkage | , , , , , ,

By David Loshin

In our last set of posts, we looked at matching and record linkage and how approximate matching could be used to improve the organization’s view of “customer centricity.” Data quality tools such as parsing, standardization, and business-rule based record linkage and similarity scoring can help in assessing the similarity between two records.
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Approximate Matching

Blog Administrator | Analyzing Data, Data Management, Data Quality, Duplicate Elimination, Record Linkage | , , , , ,

By David Loshin

Actually, my first name is not David – that is really my middle name, but it is the given name my parents used when talking to me. This has actually led to a lot of confusion over the years, especially when confronted with a form asking for me “first name” and my “last name.”
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