Little Cart Lost: Melissa Data’s Answer to Shopping Cart Abandonment

Blog Administrator | Ecommerce, Mailing & Shipping, Marketing | , , ,

Once upon a time there
was a shopping cart named Carter. Carter loved shopping. He loved meeting new
people and being a part of learning all about their lives and what they liked
to buy. He loved helping them peruse everything from run-of-the-mill groceries
and toiletries to the exciting new smart TVs and holiday decorations. But there
was one part of shopping that always left Carter feeling strange… Sometimes,
after shopping for hours, and being filled up to the brim, his friends would
just vanish.
Read More