Quality is the Missing Link in HealthLink’s Million+ Database

HealthLink depends on their data. And the company has a lot of it – it operates the largest multisourced database of active practicing physicians and allied health professionals. Their database helps the pharmacy, healthcare, medical device and insurance industries efficiently target their primary markets. With so much data to collect and manage, HealthLink recognized it was critical to implement a…

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Reduce Fraud and Data Entry Errors with Full Contact Authentication

Melissa Data recently launched Personator - a flagship data quality Web service designed to provide instant identity verification and fraud prevention for e-commerce and call center applications. Personator compares incoming customer and prospect records against multi-sourced data sets - including telecom data, USPS datasets, title and deed information, financials and GIS - to confirm that a name matches an address,…

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