Melissa Comments on Its Flagship Data Quality Tool Used in the Arizona Ballot Review

Melissa Team | 2021, Address Correction, Customer Identities, Fraud Prevention, Identity Verification, NCOA, Personator, Press Release, USPS | , , ,

Melissa’s Personator is proven and widely adopted in smart data quality strategies for federal, state, and county agencies

Rancho Santa Margarita, CALIF – September 30, 2021 – Melissa, a leading provider of global data quality and address management solutions, today commented on its Personator data quality tool being utilized in the Maricopa County ballot review effort.

For more than 35 years, we have supported the mission of cleaner, more accurate data, working with election boards and motor vehicle departments nationwide to help them clean, verify, and update voter rolls.

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Melissa Stresses Increased Importance of Up-to-date Address Data in Light of New Work-from-home Realities

Melissa Team | 2021, Address Quality, COVID, NCOA, Personator, Press Release, USPS | , , ,

Move data provides insight into shifting patterns – influenced by the pandemic – that impact marketing tactics and business priorities

Rancho Santa Margarita, CALIF – June 30, 2021 – Melissa, a leading provider of global data quality and address management solutions, today advised increased focus on move updates to customer data, noting nearly 36 million address changes were processed by the USPS in 2020 alone.… Read More