5 Data Cleaning Strategies Your Company Needs Right Now

Melissa AU Team | Australia, Data Cleansing | , , , , ,

Netflix uses data to understand customer preferences and create blockbuster series based on them. Coco-Cola leveraged data analytics to personalize advertisements. UBER identifies trends to set dynamic prices and solve the demand-supply gap.

Today, data plays a critical role in determining the success of a business idea. That said, it isn’t just the quantum of data available to a company that matters.… Read More

AML/KYC And Identity Verification In Australia

Melissa AU Team | AML, Australia, Identity Verification, KYC | , , ,

Businesses need to know their customer details not only to be able to assess their needs but also to comply with governmental KYC and AML regulations. In Australia, any business that provides services listed under section 6 of the AML/CTF Act needs to perform a certain level of identification for all their customers. What’s more, AUSTRAC, the Australian Government agency is due to amp up the identification procedures and due diligence required.… Read More