Why Street Address Validation Is So Important

Melissa IN Team | Address Validation, India, Street Route | , , ,

In today’s world where customers don’t always meet the buyers when making a purchase,  It’s largely an anonymous experience and brands must rely on the information buyers share about themselves. The trouble is, buyers may knowingly or unknowingly submit false information. Entering the wrong home address can cause many troubles – for example, orders may go undelivered resulting in a poor shopping experience for the customer and financial losses for the retailer.… Read More

Accurate Proximity Data – Help or Hindrance for Today’s Brick & Mortar?

Author | Geocoding, Location Intelligence, Street Route | , , , , ,

Can giving your customers accurate proximity data to your brick and mortar store help your business? There are many Store Locator solutions on the market which businesses use to help potential customers come to the decision that the proximity will result in an actual visit. This usually requires integrating a third party web site widget or licensing an API. When integrated, most offer a sorted list of ascending distances from the starting location to the respective stores.… Read More

Melissa Drives Secure Healthcare Data with Compliant, On-Premise Tools

Melissa Team | Data Cleansing, Data Integration, Data Management, Data Quality, Healthcare Data Management, HIPAA, News & Events, Product Launch, Street Route, Unison | , , , , , , , , , , , , ,

Certified for Privacy and Security, Melissa’s Smart Data Quality Suite Accelerates Patient Onboarding and Routing to Physicians

Rancho Santa Margarita, CALIF – September 26, 2018 – Melissa, a leading provider of global contact data quality and identity verification solutions, today announced identity management and verification tools purpose-built to meet healthcare customers’ data processing, support, and security needs worldwide. Certified compliant to SOC2, HIPAA, and HITECH industry regulations, Melissa’s Unison data quality platform and other data verification APIs can be deployed on-premise to ensure sensitive patient data never leaves the organization.… Read More