Global Business – Global Intelligence Blog

May 20, 2019May 13, 2019 Melissa Team Address Validation, Article, Data Quality, Digital Identity Verification, Ecommerce, eIDV, Email Verification, Express Entry, Global Business, Global Data Quality

E-Retailers Biggest Mistake – Underestimating Their Data

E-commerce businesses must constantly contend with fraud prevention, customer retention and competitor intervention to stay successful. What if e-retailers already have the tools they need to conquer these challenges at their fingertips? Melissa interviews VP of Marketing, Greg Brown, for his take on how e-retailers can leverage their data for increased ROI, timely deliveries and better customer experiences. He addresses…

April 29, 2019April 18, 2019 Melissa Team Article, Data Audit, Data Matching, Data Quality, Duplicate Elimination, Fuzzy Matching, GDPR, Global Business, Global Data Quality, Identity Resolution

Your Deduplication Processes May be Leaving You at Risk for GDPR Fines

Once-trusted fuzzy matching algorithms may be leaving your organization vulnerable to hefty GDPR fines. The balancing act of false-positives and false-negatives in single customer view (SCV) systems used to favor the false-negative side, with near negligible error results. However, the standard of that balancing act has now been redefined by the GDPR regulations. Find out how GDPR has moved the…

April 22, 2019April 17, 2019 Melissa Team Address Quality, Article, Big Data, Data Cleansing, Data Governance, GDPR, Global Address Verification, Global Business, Global Data Quality, Global Email, Global ID Verification, Global IP Locator, Global Name, Global Phone Verification, Golden Record, Identity Resolution

Is Your Data GDPR Compliant Yet?

If you work with data, or if data is important to your brand, you’ve no doubt heard about GDPR. The General Data Protection Regulation is a piece of legislation which came into effect across the European Union on May 25, 2018. It not only affects European organizations, but any companies worldwide who market and have eCommerce operations that reach a…

March 11, 2019 Melissa Team Customer Identities, Data Governance, Data Quality, Digital Identity Verification, eIDV, EIV, FinTech, Full Contact Authentication, Global Address Verification, Global Business, Global Data Quality, Global Email, Global ID Verification, Global Name, Global Phone Verification, Identity Resolution, International Address Verification, News & Events, Personator, Personator World, Press Release, Web API

Melissa Features Identity Verification at Money20/20 Asia

Demos Highlight How to Combat Fraud, Minimize Risk and False Positives, and Maintain Compliance While Pursuing a Frictionless Customer Experience Singapore and Rancho Santa Margarita, CALIF – March 12, 2019 – Melissa, a leading provider of global contact data quality and identity verification (IDV) solutions, will demonstrate its comprehensive IDV solutions that work side-by-side with existing banking software platforms at…

October 10, 2018October 10, 2018 Melissa Team Global Address Verification, Global Business, Global Data Quality, Global Email, Global ID Verification, Global IP Locator, Global Name, Global Phone Verification, Personator, U.S. Property Service, Web API

Melissa Featured in Programmable Web’s API RoundUp

We were excited to learn - and announce - that 8 of Melissa's APIs were featured in ProgrammableWeb's Daily API RoundUp. The article stated, "Highlights include APIs from data intelligence solution provider Melissa for ensuring correct business contact data." Feel free to play around with our APIs - for free - using our Developer Portal. Check out Melissa.com/Developer for more info. Thanks…