Melissa Address Quality Tools for Data-driven Success Featured at National Postal Forum

Melissa Team | 2022, Address Quality, Direct Mail, Mailers, Mailing, Mailing & Shipping, Mailing Lists, National Postal Forum(NPF), Postal Address Standards, Press Release, Trade show, USPS | , , , , , , , , ,

Melissa guides mailers on USPS-approved NCOALink, ACS, and ASE options and how to devise an effective postal strategy

Rancho Santa Margarita, CALIF – May 4, 2022 – Melissa, a leading provider of global data quality and address management solutions, today advocated the address as the foundation of an effective and competitive postal strategy for direct mailers. A one-stop shop for sales leads and mailing lists, data hygiene tools and services, and mailing software, the company will demonstrate its tools and services at the National Postal Forum, booth #329.… Read More

Melissa Highlights the Marketing Impact of Data Quality at the B2B Marketing Expo/Los Angeles

Melissa Team | 2022, Customer Experience, Data Enhancement, Data Quality, Direct Mail, Email Marketing, Mailing Lists, Press Release, Trade show, Uncategorized

Onsite demonstrations will show marketing professionals how clean, current, and complete data contribute to effective campaigns and programs

Rancho Santa Margarita, CALIF – March 30, 2022 – Melissa, a leading provider of global data quality and address management solutions, today announced the company will exhibit and share its array of data quality tools for marketers at the B2B Marketing Expo on April 6 and 7 at the LA Convention Center in Los Angeles.… Read More

Melissa Shares Smart, Sharp Tools for ‘No Junk, Just Mail’ at National Postal Forum

Melissa Team | 2021, Data Enhancement, data hygiene, Direct Mail, Mailing Lists, National Postal Forum(NPF), Press Release, Trade show

More relevant than ever, direct mail benefits from ongoing address management as foundation to an effective postal strategy

Rancho Santa Margarita, CALIF – September 16, 2021 – Melissa, a leading provider of global data quality and address management solutions, today advocated ‘no junk, just mail’ as the key to an effective and competitive postal strategy for direct mailers. Offering a one-stop shop for sales leads and mailing lists, data hygiene tools and services, and mailing software, the company will highlight its tools and services at the National Postal Forum, a virtual event featuring USPS executives, educators, colleagues, prospective clients and direct mail industry partners.… Read More

Melissa Fuels Smarter Direct Mail Strategies

Melissa Team | 2021, Customers, Data Enhancement, Demographics, Direct Mail, E-Mail, eIDV, Email Append, Email Verification, Mailers, Mailing, Mailing & Shipping, NCOA, Press Release

Melissa Fuels Smarter Direct Mail Strategies that Recognize the Shift to Work-from-Home

Full contact intelligence acknowledges permanent changes in the definition of the workplace

Rancho Santa Margarita, CALIF – May 12, 2021 – Melissa, a leading provider of global data quality and address management solutions, today announced full contact intelligence tools and solutions for direct marketers, linking personal and professional data for a single contact. Melissa’s tools and services pair robust consumer data with a spectrum of third-party datasets, empowering marketers with identity cross-matching that closes gaps in data profiles and delivers a full, single view of the customer.

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What is Date of Death Data & Why Is It Useful?

Melissa Team | Direct Mail, Global Data Quality, Identity Verification, Mailing, Mailing Lists, Personator | , , , ,

Death-related data obtained from Social Security records, obituaries and other sources can be used for many purposes. When it comes to direct marketing, verifying death dates and removing deceased individuals from your mailing lists can benefit your business in several ways.

Protect Your Brand Image & Maintain Customer Respect

No matter how up-to-date your database is, there’s a good chance at least a few contacts on your mailing list are deceased.… Read More