Insights and Analysis for the Data-Driven Enterprise
See how a global investment platform used Melissa’s advanced identity verification to reduce KYC review times from days to seconds.
Why do postal authorities outperform private aggregators in APAC? Learn how official postal data improves address verification, rural delivery...
By David Loshin In the most recent post, we posed a straightforward problem: if we have a reporting or analytical objective that depends on using a...
By David Loshin There are all sorts of tools associated with address standardization, cleansing, and validation. As an example, the USPS has a...
By David Loshin One nice thing about addresses, especially in the United States, is that they have well-defined standards. In previous blog series, I...
By David Loshin There are opportunities for adjusting your strategy for customer centricity based on understanding the grouping relationships that...
All data goes bad (up to 25% per year), whether due to data entry errors or the simple fact that consumers change jobs, move, update email addresses, marry, etc. At Melissa, we help companies harness the value of their Big Data, legacy data, and people data (names, addresses, phone numbers, and emails) to drive insight, maintain data quality, and support global intelligence.
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