Insights and Analysis for the Data-Driven Enterprise
The festive season is vastly creeping upon us, with Black Friday around the corner, retailers must turn their throughs to what will be their most...
It may not be explicitly stated but ensuring your company has good quality data is part of your job role. Why? Because all of us depend on data to do...
Technology for Marketing is right around the corner and the office is buzzing with all of our stand preparation. With a new stand, lots of stand...
The use of technology is enabling governments, institutions and organisations to uniquely identify individuals and with a digital identity...
All data goes bad (up to 25% per year), whether due to data entry errors or the simple fact that consumers change jobs, move, update email addresses, marry, etc. At Melissa, we help companies harness the value of their Big Data, legacy data, and people data (names, addresses, phone numbers, and emails) to drive insight, maintain data quality, and support global intelligence.
Floor 37, 1 Canada Square
Canary Wharf, London
E14 5AA
+44 (0)20 7718 0070
info.uk@melissa.com