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Global Intelligence Blog

Insights and Analysis for the Data-Driven Enterprise

USPS

Melissa Achieves Latest CASS Certification

Address matching and correction capabilities continue to be validated to high USPS standards, recognized to reduce costs and undeliverable mail...

preferred city name

Data Quality Tips from Our Experts

By Joseph Vertido DQT Product Specialist Understanding Preferred and Vanity City Names If you were to take a stroll along the streets in front of the...

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    About This Site

    All data goes bad (up to 25% per year), whether due to data entry errors or the simple fact that consumers change jobs, move, update email addresses, marry, etc. At Melissa, we help companies harness the value of their Big Data, legacy data, and people data (names, addresses, phone numbers, and emails) to drive insight, maintain data quality, and support global intelligence.

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