Insights and Analysis for the Data-Driven Enterprise
How Companies can use Technology and Multiple Sources to Properly Identify Customers and Head Off Illegalities Are you really who you say you are?...
Death-related data obtained from Social Security records, obituaries and other sources can be used for many purposes. When it comes to direct...
Businesses that Neglect ‘Know Your Customer’ Regulations are Messing with Fate and Government Regulations Here’s the weird thing about money...
There is an elephant in every business – and it’s trampling company profits, scaring away customers and blocking valuable insights. What’s your...
In the alphabet soup of government agencies, OFAC looms large for financial institutions. Sometimes considered one of “the most powerful yet unknown"...
Want to increase conversions, provide customers with a better shopping experience, and cut down on cart abandonment? Check out these five ecommerce...
All data goes bad (up to 25% per year), whether due to data entry errors or the simple fact that consumers change jobs, move, update email addresses, marry, etc. At Melissa, we help companies harness the value of their Big Data, legacy data, and people data (names, addresses, phone numbers, and emails) to drive insight, maintain data quality, and support global intelligence.
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