Role of Technology in Fraud Detection within the Indian Banking Sector
The increasing levels of fraud have put every country on high alert. India, being a developing country, is not far behind, when it comes to being a...
Insights and Analysis for the Data-Driven Enterprise
The increasing levels of fraud have put every country on high alert. India, being a developing country, is not far behind, when it comes to being a...
Personalization is key to improving customer experience. And, in order to personalize a customer’s experience on a website or application, you need...
All data goes bad (up to 25% per year), whether due to data entry errors or the simple fact that consumers change jobs, move, update email addresses, marry, etc. At Melissa, we help companies harness the value of their Big Data, legacy data, and people data (names, addresses, phone numbers, and emails) to drive insight, maintain data quality, and support global intelligence.
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