Melissa India

Global Intelligence Blog

Insights and Analysis for the Data-Driven Enterprise

data quality

What is Data Profiling and Why Profile Your Data?

Many times the presumptions regarding the data that we store and provide are not always precise. Despite taking all necessary precautions our systems...

Melissa IN Team Dec 9, 2020

    About This Site

    All data goes bad (up to 25% per year), whether due to data entry errors or the simple fact that consumers change jobs, move, update email addresses, marry, etc. At Melissa, we help companies harness the value of their Big Data, legacy data, and people data (names, addresses, phone numbers, and emails) to drive insight, maintain data quality, and support global intelligence.

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    #45/B, Green Arch
    3rd Floor, 1st Main Road
    3rd Stage, J.P. Nagar.
    Bangalore-560078, India

    +91 (0)80 4854 0142
    info.in@melissa.com