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Global Intelligence Blog

Insights and Analysis for the Data-Driven Enterprise

Data Integration

The Need Of The Hour

When it comes to making data usable, it is important to note that data profiling, data integration and data quality should ideally be practiced in...

Melissa AU Team Aug 6, 2020

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    All data goes bad (up to 25% per year), whether due to data entry errors or the simple fact that consumers change jobs, move, update email addresses, marry, etc. At Melissa, we help companies harness the value of their Big Data, legacy data, and people data (names, addresses, phone numbers, and emails) to drive insight, maintain data quality, and support global intelligence.

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