Melissa Australia

Global Intelligence Blog

Insights and Analysis for the Data-Driven Enterprise

Biometrics

Biometrics in 2020

From online shopping to banking and investment trading, a growing number of interactions occur through digital screens and the internet as compared...

email otp

Are Email OTP And Email Verification The Same?

When an individual creates an account with an e-commerce website, places an order or signs up for a newsletter, their email address is one of the...

    About This Site

    All data goes bad (up to 25% per year), whether due to data entry errors or the simple fact that consumers change jobs, move, update email addresses, marry, etc. At Melissa, we help companies harness the value of their Big Data, legacy data, and people data (names, addresses, phone numbers, and emails) to drive insight, maintain data quality, and support global intelligence.

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