Validation, Standardization, and Correction: Tool or Process?
By David Loshin There are all sorts of tools associated with address standardization, cleansing, and validation. As an example, the USPS has a...
Insights and Analysis for the Data-Driven Enterprise
By David Loshin There are all sorts of tools associated with address standardization, cleansing, and validation. As an example, the USPS has a...
By David Loshin I recently taught a half-day seminar on an introduction to master data management, and every time I teach that course, I preface the...
All data goes bad (up to 25% per year), whether due to data entry errors or the simple fact that consumers change jobs, move, update email addresses, marry, etc. At Melissa, we help companies harness the value of their Big Data, legacy data, and people data (names, addresses, phone numbers, and emails) to drive insight, maintain data quality, and support global intelligence.
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