Tips & Tricks for Global MatchUp Matching Strategies | Global Intelligence Blog
by Tim Sidor, Data Quality Analyst In the past we've discussed implementing different matching strategies based on how you would like your records...
Insights and Analysis for the Data-Driven Enterprise
by Tim Sidor, Data Quality Analyst In the past we've discussed implementing different matching strategies based on how you would like your records...
By Tim Sidor, Data Quality Analyst "The more advanced I make my matchcode, the more duplicates I'll identify." This is an assumption - true or false...
All data goes bad (up to 25% per year), whether due to data entry errors or the simple fact that consumers change jobs, move, update email addresses, marry, etc. At Melissa, we help companies harness the value of their Big Data, legacy data, and people data (names, addresses, phone numbers, and emails) to drive insight, maintain data quality, and support global intelligence.
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