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Global Intelligence Blog

Insights and Analysis for the Data-Driven Enterprise

Data Management

Standardizing Classifications

By David Loshin In the most recent post, we posed a straightforward problem: if we have a reporting or analytical objective that depends on using a...

Melissa Team Apr 5, 2023
Analyzing Data

Distributed Data and Distributed Information

By David Loshin You might not realize how broad your electronic footprint really is. Do you have any idea how many data sets contain information...

Melissa Team Apr 12, 2022

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    All data goes bad (up to 25% per year), whether due to data entry errors or the simple fact that consumers change jobs, move, update email addresses, marry, etc. At Melissa, we help companies harness the value of their Big Data, legacy data, and people data (names, addresses, phone numbers, and emails) to drive insight, maintain data quality, and support global intelligence.

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