Insights and Analysis for the Data-Driven Enterprise
New tool merges demographics, firmographics, location intelligence, and property information to improve analytics and insight
Demographic data can be very useful for an advertiser to know who his target customer is. As an example, knowledge about a family’s household income...
In any customer-centric business, be it hospitality, banking, retail or insurance, there are numerous touchpoints where the consumer interacts with...
All data goes bad (up to 25% per year), whether due to data entry errors or the simple fact that consumers change jobs, move, update email addresses, marry, etc. At Melissa, we help companies harness the value of their Big Data, legacy data, and people data (names, addresses, phone numbers, and emails) to drive insight, maintain data quality, and support global intelligence.
Address
22382 Avenida Empresa
Rancho Santa Margarita, CA 92688-2112
Hours
Monday—Friday: 9:00AM–5:00PM PST
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