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Global Intelligence Blog

Insights and Analysis for the Data-Driven Enterprise

Data Management

Standardizing Classifications

By David Loshin In the most recent post, we posed a straightforward problem: if we have a reporting or analytical objective that depends on using a...

USPS

Melissa Achieves Latest CASS Certification

Address matching and correction capabilities continue to be validated to high USPS standards, recognized to reduce costs and undeliverable mail...

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    All data goes bad (up to 25% per year), whether due to data entry errors or the simple fact that consumers change jobs, move, update email addresses, marry, etc. At Melissa, we help companies harness the value of their Big Data, legacy data, and people data (names, addresses, phone numbers, and emails) to drive insight, maintain data quality, and support global intelligence.

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