Record Matching Made Easy with MatchUp Web Service
MatchUp®,
Melissa’s solution to identify and eliminate duplicate records, is now
available as a web service for batch processes, fulfilling one of most frequent
requests from our customers – accurate database matching without maintaining
and linking to libraries, or shelling out to the necessary locally-hosted data
files.
Now
you can integrate MatchUp into any aspect of your network that can communicate
with our secure servers using common protocols like XML, JSON, REST or SOAP.
Select
a predefined matching strategy, map the table input columns necessary to
identify matches to the respective request elements, and submit the records for
processing. Duplicate rows can be identified by a combination of NAME, ADDRESS,
COMPANY, PHONE and/or EMAIL.
Our
select list of matching strategies removes the complexity of configuring rules,
while still applying our fast and versatile fuzzy matching algorithms and
extensive datatype-specific knowledge base, ensuring the tough-to-identify
duplicates will be flagged by MatchUp.
The output response returned by the service
can be used to update a database or create a unique marketing list by
evaluating each record’s result codes, group identifier and group count, and
using the record’s unique identifier to link back the original database record.
Since
Melissa’s servers do the processing, there are no key files – the temporary
sorting files – to manage, freeing up valuable hardware resources on your local
server.
Customers
can access the MatchUp
Web Service license by obtaining a valid license from our sales team and
selecting the endpoint compatible to your development platform and necessary
request structures here.