Melissa Data Advocates Big Data Quality and Big Data Blend Practices for Authoritative Big Data Analytics

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PentahoWorld Presentation Details Data Blending Practices to Ensure Meaningful Intelligence

Rancho Santa Margarita, CALIF – October 1, 2014 – Melissa Data, a leading provider of contact data quality and data enrichment solutions, today advocated data quality practices as critical to maintaining the validity and power of Big Data analytics.… Read More

Get Used to It: Inconsistent Data is the New Normal

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By Elliot King

Nobody is perfect and neither is corporate data. Indeed, data errors are intrinsic to IT’s DNA. Data inevitably decays. Errors can be caused when data from outside sources are merged into a system. And then, of course, the humans that interact with the system are, well, human.
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