Nobody’s Perfect

Blog Administrator | Analyzing Data, Analyzing Data Quality, Data Enrichment, Data Management, Data Quality | , , ,

By Elliot King

People of a certain age may remember the long-time marketing slogan for Ivory soap. Ivory was 99.44 percent pure (pure of what was left unsaid.) While it would be nice if our data could be 99.44 percent accurate–or better yet 100 percent accurate–that goal is simply impossible.
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