E-Retailers Biggest Mistake – Underestimating Their Data

E-commerce businesses must constantly contend with fraud prevention, customer retention and competitor intervention to stay successful. What if e-retailers already have the tools they need to conquer these challenges at their fingertips? Melissa interviews VP of Marketing, Greg Brown, for his take on how e-retailers can leverage their data for increased ROI, timely deliveries and better customer experiences. He addresses…

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Don’t Just Phone it in – Telephone Townhall Meeting Shows Why

Read the case study on how Melissa’s Phone Append solution helps the Telephone Town Hall Meeting pack the house every time, bolster valuable participation rates, and create more completed telephone townhall events with reliable phone records. The Telephone Town Hall Meeting offers an innovative approach in connecting citizens with local, state and federal politicians. They utilize proprietary technology to allow…

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Pennsylvania Dept. of Banking Cashes in on Data Quality

Explore how the Pennsylvania Department of Banking and Securities was able to protect the financial security of consumers while extending outreach with the help of Melissa’s Data Quality Suite. The Pennsylvania Department of Banking and Securities is responsible for protecting residents against financial fraud. It is their job to quickly and accurately process hundreds of thousands of applications for brokers,…

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MDM – Secure, Fast and Hassle-Free with Unison

Automated data quality routines, lightning fast processing (50 million records per hour), and no programming expertise required for master data management? Unison has you covered. It unifies all of Melissa’s data cleansing technologies through a straightforward, modern and powerful user interface without sacrificing speed or security. Explore what makes Unison so unique from other platforms and how it was designed…

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Your Deduplication Processes May be Leaving You at Risk for GDPR Fines

Once-trusted fuzzy matching algorithms may be leaving your organization vulnerable to hefty GDPR fines. The balancing act of false-positives and false-negatives in single customer view (SCV) systems used to favor the false-negative side, with near negligible error results. However, the standard of that balancing act has now been redefined by the GDPR regulations. Find out how GDPR has moved the…

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Integrate Data Quality into ETL Workflows – DBAs will Thank You

Tired of the ETL grind? Work faster and smarter with Melissa and Talend. In the era of big data, DBAs spend much of their time transferring, migrating, and cleaning disparate data. Melissa makes this more efficient by adding data quality into the workflow to help DBAs work smarter and faster with clean data. Read this article in Database Trends and…

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CalOptima Deploys Data Warehouse with Melissa’s Help

Find out how CalOptima successfully deployed a data warehouse with the help of Melissa’s easy-to-integrate Data Quality Components for SQL Server to turn such a tremendous undertaking into a simple task. CalOptima, a county organized health system, serves more than 400,000 members, making it the second largest health insurer in Orange County, CA. CalOptima embarked on a mission to migrate…

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Rinsing Out Bad Patient Data Increased Efficiency for Dental School

Unverified and outdated address data plagued the database of the University of Iowa’s School of Dentistry, having a tremendous effect on the communication with its patients. Check out this case study to see how the dental school rinsed out bad data, continues to maintain sparkly clean patient records, and most importantly, increased operational efficiency. Mailing has always been an integral…

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Top 5 Things Users Love About Melissa

Don’t take our word for it. Users have shared their favorite things about Melissa’s solutions, services and support. Find out what keeps our customers committed to Melissa to meet all of their global data quality and identity verification needs. Customer Service – Melissa’s leading data experts and technical support are on the line to help customers plan, integrate and maintain…

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