Measuring Yourself

Melissa Team | Analyzing Data Quality, Data Management, Data Quality | , , ,

By Elliot King

Sometimes you just know you’re doing things badly. You send out a direct mail piece and you get all sorts of bounce backs. And sometimes you know you’re doing something well. The next direct mail piece gets a really high rate of return.

But an ad hoc, event-by-event assessment of performance generally is not good enough. Organizations need to measure themselves over time to determine how close they are to achieving a specific goal.… Read More

Data Quality May Be in the Eye of the Beholder

Blog Administrator | Data Quality | , , ,

By Elliot King

You know the old cliché that beauty is in the eye of the beholder? There should be a
similar aphorism about data quality being in the eye of the beholder as well.
That is one of the findings of a systematic overview of research into
information quality reported at the International Conference on Information
Quality, jointly sponsored by the
MIT Information Quality Program
and the UALR
Information Quality Graduate Program
by Mouzhi Ge and Markus Helfert,
researchers affiliated with the School of Computing at Dublin City University.
Read More

The Biggest Sin is the Sin of Omission

Blog Administrator | Uncategorized | , ,

By Elliot King

  People of a certain age may remember the advertising campaign by an American
  television
manufacturer that asserted that “the quality goes in before the name goes on.”
  While the manufacturer ultimately went the way of all the companies who actually built
  televisions in the United States, the advertising message was compelling. A product’s ingredients count.

If information is an organization’s most important asset–and it is–the data is the critical component in its production.… Read More