Big Data In Retail: Common Benefits And 4 Real-Life Examples

Melissa IN Team | India, Retail | , , ,

From defining prices to forecasting demand and deciding what would be the best time to offer customers a discount, big data is revolutionizing the retail space. Did you know that product recommendation algorithms are responsible for 35% of Amazon’s sales? They’re not alone.

Both offline and online retailers are adopting data-first strategies to understand customer profiles, map their needs to products and devise marketing strategies that increase sales and profits.… Read More

Data Cleansing For Healthcare

Melissa AU Team | Australia, Data Cleansing, Healthcare Data Management | , , , ,

A hospital or clinic’s reputation is built on how it treats patients and their caregivers. In turn, patient treatment is dependent on the data available about them. Yes, we’re talking about symptoms as well as the patient’s age, gender, lifestyle, etc.

Given that healthcare professionals collect data from hundreds of patients each day, maintaining high-quality standards is a big challenge. According to a study, by 2025, big data in healthcare is projected to have a CAGR of 36%.… Read More