E-Book: Getting Started with Master Data Management

In this e-book sponsored by Melissa Data, learn about getting started with MDM programs, how to sell the idea internally in order to secure funding, and how to build a foundation for a successful MDM deployment. In addition, read about MDM trends and some of the challenges that companies can face on MDM implementations. Download your free e-book copy here:…

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Eliminate Duplicates with Matchcode Editor. View our latest demo.

This video provides an overview of MatchUp, a powerful merge/purge application to eliminate duplicate records from multiple source databases. Available as a standalone software application, 32/64-bit programmable API or an SSIS transform, MatchUp can identify matching records, consolidate different databases, and create master lists. Request your free trial of MatchUp here: http://www.melissadata.com/products/matchup-free-trial.htm Watch the video for Matchcode Editor here: http://www.melissadata.com/multimedia/matchupdemo.html  

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Data Quality Tips from Our Experts

By Admound Chou DQT Assistant Manager   Increasing the Speed of Melissa Data Libraries   There are several architectural/language/optimization changes that can speed up processing. They are listed here in order with suggestions most likely to increase speed at the top. Of course, these are not the only measures one can take to increase speed but from our experience, these…

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4 Critical Principles of Data Governance Success

How effectively you manage the quality, consistency, usability, security, and availability of your organization's data will play a large part in how successful your business ultimately is. Data is the lifeblood of any business, and if the data isn't healthy ... well, you know the rest. Jane Griffin of Deloitte Consulting LLP describes four critical principles to a successful data…

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Data Appending: Dive Deeper

The need to append a prospect or customer data file with third-party data is a necessity for most intelligence-driven marketers. Missing data, stale or inactive files, data kept in silos within enterprises, inaccurate data entry- all of these "sins" can creep into the database and wear down the success of prospect and customer engagement initiatives. Depending on the application, such data mishaps…

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Melissa Data: Licensed NCOA Mail Service Provider for Canadian National Change of Address

Melissa Data, a nonexclusive NCOALink Full Service Provider Licensee of the USPS, is now a licensed NCOA mail service provider for Canadian National Change of Address (NCOA).   Melissa Data provides companies with the services necessary to keep up with customers that have moved, both in the U.S. via NCOALink services, and Canada via Canada Post NCOA services.   As…

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How High-Level Data Modeling Fits with Other Data Initiatives

Most organizations today are in some stage of developing large, cross-department, data-related initiatives. In this Information Age, data is a strategic differentiator - a retail organization that has a strong vision around its customer information is a step ahead of its competitors. Many of the buzzwords surrounding data-related initiatives are common in both business and IT circles: master data management,…

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Building a Robust Business Case for High Quality Master Data

Projects addressing data quality or master data management (MDM) frequently struggle to get approved by senior management. In fact, the two top barriers to data quality projects are "it's very difficult to present a business case" and "management does not see this as an imperative." Only around 60% OF MDM projects proceed with a proper business case. This is an…

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Master Data Services-SSIS MDM Load

Microsoft recently released Master Data Services in SQL Server 2008 R2 CTP. Without getting into the strategic benefits, definitions, etc., MDM (Master Data Management) will be very helpful for any application in automating the setup and maintenance of look up or cross reference tables, hierarchies, dimensions, or utilizing reference data. This article will provide an overview of Master Data Management…

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Data Quality Tips from Our Experts

By Tim Sidor DQT Product Specialist   Speeding Up MatchUp Object Incremental Processing The Incremental Deduping Interface allows multi-users to simultaneously verify existing records and add new ones. This may come at the expense of speed, however, because each record processed must be immediately added (inserted) to the key file, so each running process can see the newly updated key…

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