Data Cleansing – What You Need to Know

Melissa UK Team | Address Quality, Clean Suite, Data Audit, Data Cleansing, E-Mail, Email Verification, Phone Verification, United Kingdom

Today, organisations heavily rely on data for everyday business activities.
This makes data cleansing a critical requirement for anyone who has a database, so their organisation can yield better results across all operations.

Following are some core benefits of cleansing your data

1. A complete, accurate and real-time view on your database

Up to 30% of a database can go stale within a year, due to people changing address, jobs, emails, and simply updating their status.… Read More

Melissa Data Quality Solutions Help Protect Voting Rights and Empower Vote by Mail

Melissa Team | 2020, Address Check, Data Quality, Deduping, Duplicate Elimination, Email Verification, Identity Verification, Mailing, Phone Verification, Press Release, Vote By Mail | , ,

Rancho Santa Margarita, CALIF – June 16, 2020 – Melissa, a leading provider of global data quality and address management solutions, today announced a special voter registration data file analysis and processing service to help election boards and registrars improve the accuracy of voter rolls to support implementation of vote by mail programs.

Heading into the U.S. general election in November, it is imperative that jurisdictions possess accurate voter data to properly manage the distribution of voter materials—including vote by mail ballots which have gained widespread traction in the wake of Covid-19,” said Greg Brown, Vice President, Global Marketing, Melissa.

… Read More